Mattel, Inc. debuted the first nine Hot Wheels® products from the brand's recently announced partnership with Ferrari, the ...

But for Ferrari, which is notoriously protective of its physical and intellectual properties, hooking up with Hot Wheels is a pretty big deal. But now that it's official, we've got a look at the first ...

Hot Wheels just released its first Ferrari collection in over a decade — and it's got our (grown-up) attention ...

The Ferrari and Mattel Hot Wheels toy car collection will be available online and in-store from June all the way into the Holiday season.

Toy maker Hot Wheels launched the first nine products resulted from its renewed collaboration with Italian carmaker Ferrari.

In a world where everything Ferrari-branded commands a premium, this affordable new Hot Wheels collection is a breath of ...

Future waves are likely to explore Ferrari’s racing legacy—Le Mans heroes ... The takeaway here isn’t just that these toy ...

Ferrari and Hot Wheels have collaborated again on pocket-sized Prancing Horses, and will start releasing various models this ...

499P Modificata Using hybrid technology, the 499P represented Ferrari’s full factory return to endurance racing in 2023 ... with a Hot Wheels toy before knows how the cars look like the cars ...

the #1 toy in the world*. Hot Wheels has also reimagined one of Ferrari’s newest vehicles, the Ferrari SF90 Stradale, as a 1:64 scale RC car compatible with Hot Wheels track sets. With full ...

And, for a growing number of adult toy collectors ... mind to meet them where they are in pop culture and car culture.” The Hot Wheels x Ferrari collection will also include classic Hot Wheels ...