On a recent trip to San Antonio, the head of PepsiCo’s U.S. beverage business was up before sunrise for a 5 a.m. meeting with the local sales team, followed by a roundtable discussion at 7 a.m. with ...

Restaurant operators are betting that drinks with exotic flavors, bright colors and high caffeine and sugar counts will mean higher sales — and better margins. Fast-food chains ...

But on the other side of it, the influencer wouldn’t change her decision, citing that her health has drastically improved and she has “more energy than ... just like a rockstar since dropping ...

The menu comes from French rockstar chef Jean Imbert ... The signature menu, Solaris, features a selection of drinks designed around the sun's energy. Order a Titicaca's Well, made with bell pepper ...

In other beverage news, Diageo is spicing up its Captain Morgan canned malt cocktails with four ‘sweet heat’ flavors.

Powders/tablets: These are on-the-go energy drinks in powder or tablet form. They come in single-serve packets or effervescent tablets that you mix with water before consuming. Low-calorie: There's no ...

In today's fast pace world, energy drinks have surged in popularity, particularly among young adults and adolescents chasing an edge in stamina and alertness. Yet, beneath the vibrant branding and ...

In addition to world-class skateboarding, the Rockstar Energy Open will feature live music, art installations, and an interactive fan village. Fans can explore gear from local skate shops, a ...