Ferrari is an Italian manufacturer of sports cars, supercars, and luxury grand tourers founded by and named after Enzo ...
Ferrari is planning to debut its first all-electric car in October and says that attracting younger buys has been an ...
Ferrari is experiencing a significant shift as younger buyers increasingly gravitate toward the iconic Italian brand. CEO ...
Explore how Ferrari's luxury branding, F1 ties, and diversification drive high margins and sustainable growth amid competition and electrification trends.
Over the years, Ferrari buyers have traditionally been those who are in the later stages of their life. But that seems to ...
Ferrari may have fans from all age groups, but its core customers have traditionally been the preserve of those approaching a ...
The average age of a Ferrari customer is decreasing, and the trend may continue with the launch of an EV later this year.
Ferraris are becoming increasingly popular among younger buyers, with the CEO of the luxury automaker revealing that 40% of ...
Looking ahead, Vigna said Ferrari remains on track to roll-out first fully electric vehicle on Oct. 9. The upcoming EV model, which will be manufactured in Italy, is one of six new models the ...