DirecTV expanded its stake in addressable TV ad platform Invidi on Wednesday. It’s now the majority owner. Terms of the deal ...

Deal for the addressable TV ad solutions provider is part of DirecTV’s ongoing investments in advanced ad capabilities ...

NBCUniversal, Fox, Warner Bros. Discovery, DirecTV and Comcast execs discussed how their unusual new advertising ...

DirecTV is launching MySports, a sports-focused streaming package offering access to live NFL, NBA, MLB, and NHL games across ...

NEW YORK — DirecTV Advertising is bringing programmatic ad sales capabilities to its linear satellite inventory in a move ...

DIRECTV Advertising, a pioneer in addressable advertising, today announced the programmatic enablement of its linear satellite inventory. Powered by the company’s proprietary ad tech stack, DIRECTV ...

At launch, the platform will cost $50 per month for the first three months. After that, all subscribers will transition to ...

Will find out if a rookie phenomenon can shock the world today when Jayden Daniels and the Washington Commanders face the ...

The Washington Commanders and Detroit Lions compete for a place in the NFC Championship tonight. We'll show you how to watch ...

Pricing and regional sports networks may make it hard to choose, but there are six major services to pick from (we're not including smaller ones): YouTube TV, Hulu Plus Live TV , Sling TV , DirecTV ...

With many different features to set each service apart, we've broken down each service to help you make the best decision. DIRECTV STREAM recently experienced a price hike, but with most services ...

Travis and Rahne are back to investigate when “Help! I’m in a Secret Relationship!” Season 3 returns to MTV on Tuesday, ...