It must be an essential part of doing business and a first-tier organizational mandate. A new customer experience framework is needed to consolidate, visualize, and analyze experience data to drive ...

In turn, that helps to create customer commitment to your business. A well-formed framework should give all company stakeholders—from Product and Marketing to Sales and Customer Support—a better sense ...

To help deliver this vision, the council has introduced its very first Customer Experience Framework. The framework is about making sure every interaction a person has with the council is ...