Promising to "bring a new and elevated standard to performance wear and luxury lifestyle fashion," Woods' brand includes a clever logo featuring a tiger with fifteen stripes, each representing one ...

Tiger Woods’ new logo for his Sun Day Red golf apparel line ... and Tiger Woods have “unlawfully hijacked” Tigeraire’s design into their own branding. “The actions of SDR, TaylorMade ...

Last week footwear giant Puma filed a notice of opposition to the logo for Tiger Woods’ new fashion line ... Red logo “unlawfully hijacked” the design of its branding.

Eventually the brand will expand to other markets and will include shoes, as well as items for women and children. And it won’t all just be the color red. That would be weird. Woods appeared at ...

Tiger Woods will debut his new logo and apparel line on Thursday at Genesis Invitational golf tournament at the Riviera Country Club in Los Angeles. The star golfer gave the world a glimpse of his ...

In May, when Tiger Woods launched his new golf apparel line Sun Day Red in partnership with TaylorMade Golf, he told a story explaining the background of the company’s logo. The design includes ...