News

Coke Zero’s latest campaign makes something out of zero. Leaning into the “Zero” in the brand name, the campaign contains no examples of the product, or ad copy.
Coke Zero, in a PR move of apparent benevolent goodness, wants to turn the Monday after the Super Bowl into a national holiday—as in the kind of government holiday that could lead to actual paid ...
Coca-Cola’s March Madness ad campaign centered around Coke Zero, and featured basketball legends Tamika Catchings and Magic Johnson. Both players displayed their skills while securing an ice ...
Henry said that in the past, Coke Zero’s advertising has mostly just involved telling people to try the beverage or enticing them with it. “I’ve been working on Coke Zero for a while and we ...
It’s the latest effort by Coke Zero to segment their market base, given that Diet Coke is heavily targeted towards women. The latest ad campaign for Diet Coke, for example, tapped fashion ...
Coke Zero Salutes Coach Nick Saban with Commercial Celebrating What's Possible New Ad Narrated by Terry Saban Features Photos from the Saban Family, the University of Alabama and The Coca-Cola ...
The two 60-second versions of the Coke Zero “Cover Up” spot will debut during the TNT race broadcast of the Coke Zero 400 Powered by Coca-Cola on July 4 th at 7:30 p.m.
With the announcement that Coke Zero is being replaced with a new product, Coca-Cola Zero Sugar, here’s a look back on how Coke Zero has advertised itself to the public since it debuted in 2005.
The ’70s ad campaign was a hit, because who doesn’t love a good taste test? It’s fun to duke it out with your family and friends about why they’re wrong, cough cough.So let’s pit Coke ...
Coca-Cola just revealed three new holiday ads created with generative AI. One for Coke Zero is on its YouTube page, unlisted. The comments below the video are a war zone. People hate the ad. They ...
It may be hard to get water from a stone or blood from a turnip, but Coca-Cola says it can get Coke Zero from a billboard. The Atlanta-based beverage maker will debut "drinkable advertising" this ...