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The health expert crafted a faux advertisement to demonstrate how cola companies market unhealthy sodas as healthy beverages.
For Christopher Bell, last year’s winner of the Coke 600, it represents something else.
Coca-Cola has partnered with Adobe to launch Fizzion, an AI-powered design platform aiming to supercharge creativity without ...
Everyone can recognize the Coca-Cola logo, but it hasn't always looked the same as it does now. Coca-Cola and the color red go together like peanut butter and jelly, milk and cookies, or tacos and ...
Scalable vector formats like SVG are ideal for maintaining clarity ... True story: One example of how globalisation has transformed branding strategies is the story of the Coca-Cola logo. As a brand ...
Coca-Cola has launched its new “Classic” campaign, celebrating the brand’s presence in some of the world’s most beloved books. Developed by WPP Open X, "Classic" highlights the brand’s ...
The viewer follows a passage being written in an old-timey typeface until there’s a reference to a bottle of Coke. Suddenly, the type appears as the cola company’s script logo. The approach ...
by replacing the words 'Coke' or 'Coca-Cola' with the logo itself. Couple the famous texts with one of the best logos of all time, and this is looking like one of the most iconic campaigns we've ...
‘Classic’ replaces the word ‘Coca-Cola’ or ‘Coke’ with the brand’s signature red logo in excerpts pulled from original novels by authors such as Stephen King, JG Ballard and VS Naipau ...
Share a Coke' saw the Coca-Cola logo replaced by first names – which, as you might expect, drove countless people to search for their own or that of their friends – because not even the best ...
The campaign, which Coca-Cola calls “legendary”, involved the brand swapping out its logo for personalised names in its signature typeface. The campaign was credited with boosting Coca-Cola’s sales.
Pedestrians walk past a Coca-Cola logo in Seoul on February 6, 2025.(Anthony Wallace/AFP) One of the biggest moves it made in this direction was launching Fairlife in 2012 as a joint venture with ...