LeBron James has been the premier player in basketball for over two decades now, and his signature basketball shoe line is ...

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LeBron James almost wore adidas. James was still in high school and being pitched by sneaker consultant Sonny Vaccaro to say no to Nike and instead wear the adidas brand. Vaccaro purportedly ...

Lebron James' new lifetime deal with Nike is believed to be the largest single-athlete deal in Nike's history. Produced by Jacqui Frank. Original reporting by Emmet Knowlton. Follow BI Video ...