And it is back. Bringing the spirit of the past into the future, the Cleveland Cavaliers unveiled a modernized and refreshed brand identity with an updated logo collection Thursday morning.

Cavaliers Creative Director Daniel Arsham was credited with the design of the logo collection and said in the statement that it was important to respect the team's nostalgic insignia for long-term ...

The Cavaliers have unveiled their ... “The Land” logo is displayed in center court, complementing the design on the uniform's chest. The City Edition home court resembles that of a curtain ...

CLEVELAND, Ohio (WOIO) - The Cleveland Cavaliers revealed the ... “The Land” logo is displayed in center court, complementing the design on the uniform’s chest. The City Edition home court ...

“The Land” logo is displayed, complementing the design on the chest of the uniform. Fans will get their first chance to see the new uniforms this week when the Cavaliers return from a five ...

Here's how: According to the Cavs Team Shop site, the design honors the cultural ties ... the chest instead of the usual Cleveland or Cavaliers logo. "The jersey and shorts’ most distinctive ...

Last year’s shirt had the big “C” in the middle with “Cleveland Cavaliers” as the main focus. Adding an extra Cavalier logo somewhere on this year’s design would’ve gone a long way.