Just in time for Spring, PUMA has unveiled a low-cut version of Ball's fourth basketball shoe — the PUMA MB ... is a unique design wrapped in a blue and red alien texture with the Melo wing ...

While fans await updates on a potential Tyrese Haliburton signature sneaker, the Indiana Pacers star kicked off the NBA ...

The Nike KD 18 "EYBL" has finally been unveiled, and hoops fans are already counting down the days until it drops.

After the Converse "Chuck Taylor" All-Star, the first ever signature athletic shoe in 1921, dominated the basketball shoe industry with 80% market share, per research firm SATRA) in the 1960s. Nike ...

Nike gradually rose among the top-selling basketball shoes Adidas, Converse and Puma. In 1975 ... the proposal letter with a heading that read “Blue Ribbon Sports,” Nike’s original company ...

THERE is huge demand for rare and collectable trainers. Some brands and styles are highly sought after, fetching thousands of ...

Paige Bueckers scores 40 points at UConn but Geno Auriemma is not happy and brings up his issues Cooper Flagg founds himself in a tricky situation as the Duke Blue Devils star wears Nike shows to ...

Off the court, Bueckers has been rolling in lucrative NIL deals, becoming the first college basketball player to launch her customized Nike shoes and ... including with PUMA, Unrivaled, Powerade ...