In 2023, Blue Bunny launched its Soft Scoopables line, which brought the irresistible texture of soft serve ice cream to the freezer aisle for the first time. Since then, the extra-soft ice cream ...

Welp, after footage of a young woman opening a tub of Blue Bell ice cream in a Texas food store, licking said ice cream, and returning the tub to the freezer recently made the rounds on social ...