Bisleri has launched a funky looking 300 ml bottle called Rockstar. A quick look at the packaging and marketing effort. The packaged drinking water market has surged significantly in India over ...

In a bid to target the youth and push the 500 ml bottle, Bisleri has launched its ‘Kiss to Drink' campaign. This is the first time the company has used digital innovation and a staggered media ...

Bottled water company Bisleri International has been working ... We also have Vedica Himalayan Sparkling Water (priced at Rs 175 for a 300-ml bottle) — this launch was timed in October last ...

Bottled water major Bisleri International has beefed up its ‘Kiss to Drink’ campaign, which it introduced December 2012. Crafted by Soho Square, the company will be launching three TVCs to promote the ...

Thums Up may be on its way to overseas markets and become a $1-billion brand, but its erstwhile owner, Ramesh Chauhan, is yet to ‘taste the thunder’ of his latest carbonated offering, Bisleri ...

FMCG majors Parle Bisleri and Coca-Cola India will soon slug it out to gain market share in the Rs 1,750 crore Indian packaged water sector. Dumping aside plans to re-enter the branded fruit ...

The idea is to ‘Be The Change, You Want To See.' This Republic Day, Bisleri’s Bottles for Change is all set to contribute towards a cleaner environment. They will be hosting a play ...