Old Trapper beef jerky will also be spotlighted in Player of the Game features in live college basketball games and Inside College Basketball studio coverage on CBS Sports Network. These features ...

including the 2025 TIAA Big Ten Men’s and Women’s Basketball Tournaments. As the Official Beef Jerky of the Big Ten, Old Trapper brings fans closer to the action with in-stadium branding ...

“Old Trapper has long been a favorite snack for sports fans, and we are excited to bring our jerky to the Big 12 Basketball Tournaments ... of authentic handmade beef jerky from its headquarters ...