Scarcity is sexy, but it isn’t always meaningful. Here, industry observers reveal what truly matters in a watch built to ...

The Patek Philippe Nautilus 5711/1A was discontinued in 2021, just as demand hit fever pitch. Now it’s a $150K flex few will ...

The Locomotive watch, now available as a regular production model, was named for a French slang expression meaning “driving ...

Christie's forthcoming live auction, "Important Watches Featuring Stories in Time: A Collection of Exceptional Watches," ...

Everything you need to know about every current Rolex watch, from the Submariner and Sea-Dweller, to the Day-Date and ...

The Rolex Cellini Moonphase is a poetic outlier: refined, complicated, and quietly confident. It’s the Rolex you’d never ...

Other recent goings-on in the watch world have seen Audemars Piguet team up with Marvel for the Royal Oak ... colourful dials that seemed to fly in the face of the notion that the Swiss watch world is ...

It was an Audemars Piguet Royal Oak, worth $82,487.90. The Royal Oak is one of the most famous watches in the world. Made by Swiss brand Audemars Piguet and designed in 1972 by Gérald Genta ...

“You realise how rich it is, the long history, the mechanical inventions,” she confessed, a year after her appointment as CEO of Audemars Piguet (AP), one of the holy trinity of Swiss luxury watches .

Audemars Piguet duly kicked ... course the main reason AP has made it to the big 1-5-0, but just as key to AP’s success is the emphatic cultural impact the Swiss watchmaker has had over the ...