Airy linens, slow living, and the iconic fragrant purple flower characterize this breezy summer aesthetic. Social media ...

And colorwise, these aesthetics make ... accessories and bright yellow shades into her summertime looks too. Feeling vindicated, I asked why she thinks the lemon girl lifestyle is on the rise. “ ...

The term “clean girl aesthetic” may have been recently coined, but the concept itself is a sartorial tale as old as time. That is to say, it’s merely minimalism at its best. If the trend has ...

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From Beyoncé's cowboy-inspired looks to the rodeo-girlfriend aesthetic Hadid has recently been spotted in, we're witnessing the rise of horse girl beauty — and fans can't seem to get enough.

It's a tomato-girl summer, and we're just living in it. For years, summer trends have been dominated by familiar foods with aesthetic appeal and even better PR. Take, for example, lemons ...

Like cottagecore and coastal grandmother, the aesthetic arrives as an antidote to the overly glam, ring-light influencer aesthetic that has dominated social media for so long. Contrary to what the ...

This year, many women aim to achieve “the clean girl aesthetic.” The clean girl aesthetic is meant to highlight your natural beauty with minimal makeup. Other things go along with this aesthetic like ...

As the end of 2022 approached, social media users saw an influx of lifestyle trends and influencers, such as the “vanilla girl” aesthetic, skin slugging, Scandinavian fashion … and content ...

As TikTok creator @taylorcaldwell puts it, it’s like clean girl makeup’s older sister. When it comes to clothes, warm neutrals, such as off-white and oatmeal, reign this aesthetic. That said ...