Twitch is being praised for its latest test wherein, a new method of advertising is on display, ensuring streams still remain ...

The global digital marketing market size is expected to reach $1.3 trillion by 2033. Same as from history, as we see the ...

And so it has been with advertising. The so-called "expert" loves to consider this modern development in business methods with abnormal seriousness, and he discusses its scientific aspects with ...

As firms consider squeezing their marketing budgets, it's crucial to understand the most effective methods relative to the total amount spent so that marketers can make informed and rational decisions ...

Here are seven small business marketing techniques you can use to boost your business. Many small businesses lack the advertising budget of larger rivals, but there are inexpensive ways to market ...

This includes advertising, sales promotion ... A business will use a mix of different promotion methods to increase its sales. Its chosen method will depend on the type of product or service ...

More information: César Zamudio et al, RAISE: A New Method to Develop Experimental Stimuli for Advertising Research with Image Generative Artificial Intelligence, Journal of Advertising (2025).