German sports brand Adidas is introducing the A-Type, a new line featuring premium, elevated versions of its products with an ...

Adidas Originals was created in 2001 to reimagine key pieces within the company’s archives. The collection, which has become ...

Ye, the rapper and designer formerly known as Kanye West, took back the apology he made in 2023 for his past antisemitic ...

Elements of the 1980s-era Firebird tracksuit come back reimagined with leather and cashmere. A new jewelry collection, with ...

Kanye West rebooted his Yeezy website days after Shopify shut down his store for selling swastika-emblazoned T-shirts, ...

Earlier reports that hip-hop legends Dr. Dre and Diddy had reached ... marks a significant turnaround from 2022 when he lost his Adidas partnership following a string of antisemitic remarks.

Fortnite rolls out its line of Adidas Kicks in game footwear, showing them off in this brief teaser trailer laid over a hip-hop beat. Sid Meier's Civilization 7 VR brings all of the 4X strategic ...

There was a time when artists representing two of America’s biggest homegrown musical genres wouldn’t get a look in at the ...

Jay-Z is crowned richest rapper in the world, being the only rap star with net worth surpassing billion dollars. Learn more ...

With hip-hop being so new, shoe brands were still trying to wrap their minds around whether they wanted to be affiliated with this style of music. Adidas was clearly on board, offering a $1.6 mill ...

Their music, paired with the trio’s Adidas tracksuits and gold chains, established an aesthetic that resonated far beyond New York City. Music videos on MTV gave hip-hop a new medium for ...