The evolution of hip-hop styles go hand in hand with the growth of Hip-hop as a music genre. Explore the trend's ...

Since the very early days of rap music, MC’s have been talking about the sneakers they were wearing. And while the specific sneakers may have changed, shoes are still an incredibly important part of ...

Stay connected and informed with the heartbeat of Hip-Hop culture. Subscribe now! Adidas finally closed the Yeezy chapter after selling its last pair of the controversial Kanye West-designed ...

Adidas has collaborated with Houston sneaker retailer Active Athlete for a limited-edition Superstar that celebrates the ...

Adidas and Pharrell Williams continue their ... Staying true to his roots, Pharrell tapped hip-hop duo Clipse to front the campaign, shot in their shared hometown of Virginia Beach by Cam Hicks ...

There was a time when artists representing two of America’s biggest homegrown musical genres wouldn’t get a look in at the ...

The Clipse are now starring in the launch campaign for the adidas Superstar 92. Shot in their hometown by another Virginia Beach native Cam Hicks, the duo is captured fully immersed in their element.