Scientists at the University of California, Berkeley, recently claimed to have conjured the ability to make humans see a “new ...

Researchers isolated one kind of cone in the eye and aimed lasers at it to allow subjects to see a super vibrant teal shade ...

When Stuart Semple read the news of a “new color”, he knew it was his duty as a chroma-obsessed artist to cook up a paint inspired by it. And so, after a long night in his “lab,” he concocted a liquid ...

British artist Stuart Semple has created a paint of the 'profoundly saturated' shade - and he's selling it for an outrageous ...