From refreshing blog posts to breaking them out into videos or carousels, smart repurposing helps the best ideas work harder ...

These collectively are known as the marketing mix or "the four p's". Britain's first professor of public relations suggested that added to the classic four Ps of marketing should be for P for ...

If I had to come up with the three most important areas of marketing, they'd probably be the three Ps: positioning, presentation, and panache. Yes, I love alliteration, but that's not the reason—it's ...

The latest data from Eskom shows that the power utility spent an estimated R208 million between 04 May (Sunday) and 10 May (Saturday) on diesel. According to Eskom’s latest statement on Friday 9 May, ...

Robyn is an experimental, AI/ML-powered and open sourced Marketing Mix Modeling (MMM) package from Meta Marketing Science. Our mission is to democratise modeling knowledge, inspire the industry ...

In advertising and marketing, this society was traditionally represented by Caucasian people. Today we know that American society is far from homogenous. Instead, our towns and cities are home to ...

Road and bridge projects are continuing around northeast Iowa. The Iowa DOT says the railroad crossing on Highway 13 north of Central City remains closed this week for a replacement project, but it ...

Search Engine Land » Marketing » 7 ways to put behavioral marketing to work—starting now Chat with SearchBot Please note that your conversations will be recorded. Looking to do more with your ...

Product, price, place and promotion: the industry wakes up to the four Ps of marketing every morning. Yet, the three Ps keeping industry leaders up at night are: Procurement, pitching and pricing.

On Monday night, the pool of potential “American Idol” winners was down to eight, which included Charlotte native Josh King. Sunday night’s episode was all about female musicians, and the ...