The seven Ps, also known as the marketing mix, is a strategy that’s been around for decades. Let’s look at how the seven Ps work and how you can apply them to your business. The seven Ps of ...

In this world, customer retention is just as important as customer acquisition. So how do the 7 Ps of marketing apply to customer retention marketing? 1. People are the most important. Retaining ...

Investopedia / Mira Norian A marketing mix is a strategic framework that encompasses the four Ps—product, price, placement, and promotion—used to market a product or service and generate revenue.