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As cookies fade with Search, CTV and AI are among the favoured digital marketing methods, according to a survey of 500+ marketers.
Google updated its Search Quality Rater Guideline. Read this article to find out how to navigate Google’s warning signals.
Google added new AI tools to Search and YouTube in Southeast Asia to simplify ad creation and adapt to changing search habits.
GreenGeeks has planted 50,000 trees to ease the environmental impact of the data centres required for running websites.
Kaitlyn Pearce explains why Audio Network limits the use of AI for video marketing in favour of human creativity.
As users shift to AI chatbots for search, Athena helps brands track and improve their mentions in AI responses.
Cloudflare is testing a new way for websites to charge AI companies that use their content to train models, run inference, or power search. The new feature, called Pay per Crawl, lets website owners ...
Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. As many as 60% of consumers believe their personal data is routinely ...
In the age of AI, your brand is what machines say about you. Jason Barnard explains how to shape that narrative through credibility, brand trigger phrases, and a unified digital footprint.
Gartner’s annual CMO spend survey reveals 2024 average budgets have fallen by 15%, as CMOs pursue growth in the ‘era of less’.
According to data presented by OnlyAccounts.io, global ad spending on short-form video is expected to continue growing by a CAGR of 50% and hit more than $145bn by 2028.
As digital marketing navigates tighter budgets, evolving AI integration, and shifting consumer expectations, 2025 presents both challenges and opportunities. Brandwatch’s recent report highlights key ...
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