News

As the 2025 season begins, CMO Phil Cook details the insights behind a new campaign and how the league is partnering with brands like Skims.
Indie agency Giant Spoon turns actor Tony Hale into a deity to show off everything the software company can help people design.
The travel company is also expanding its search and discovery capabilities by integrating with OpenAI Operator and Microsoft ...
A new campaign insisting the soft drink goes best with grilled foods is timed to National Barbecue Day and includes a 60-second spot and an Instacart tie-up.
Plans for a clean room strategy and generative AI-assisted ad formats were outlined at the streamer’s blockbuster upfront ...
A star-studded Brandcast unveiled a deeper NFL partnership, new sponsorship offerings and contextually relevant ads powered ...
The media conglomerate boasted a portfolio that drives $1.4 trillion of consumer spending every month — and took shots at its ...
Featuring loads of Hollywood star power, the tech giant’s presentation showed off results from the first full year of ...
The sunscreen brand nods to “Kama Sutra” in a 60-second spot that sees the social media star demonstrate five unconventional tanning positions.
Along with bringing back the name “HBO Max,” WBD laid out new ways for brands to buy ads across its portfolio and integrate ...
Sponsors including Samsung Galaxy, Under Armour and Wayfair delivered real value during the first year of the women’s 3-on-3 ...
The platform combines proprietary supply-side intelligence with artificial intelligence-powered buying tools to streamline ...