One boycott is an “economic blackout” proposed for Feb. 28. On that day, consumers have been encouraged to refrain from spending any money in stores or online. A group called The People’s Union is one of the groups behind the Feb.

People are protesting against several companies who are rolling back diversity, equity and inclusion initiatives through a 24-hour-long boycott on Feb. 28, 2025. Here's what you need to know

Calls are mounting for consumers to boycott retailers. Here's why, and which California businesses are among those targeted.