What Janoff designed was the shape of the Apple logo, which remains to this day, including the bite taken out of the side. He also filled it with stripes, the famous six colors of the Apple logo.

The logo was released for the Apple II computer, which was the first PC with a color display. The rainbow was meant to represent the color-display technology. The company has kept the apple image ...

Apple Park is decorated with the colors of Apple's classic rainbow logo today in celebration of the formal opening of Apple's new headquarters, and as a tribute to its late co-founder Steve Jobs ...

A digital archeologist uncovers a rare prototype logo between Apple’s weirdly ornate first logo and the rainbow logo we grew up with. Popularly, most people think of Apple as only ever having ...