Discover how traditional K-beauty ingredients are garnering worldwide acclaim and revolutionizing global skincare trends.

Sohn Dae-hyun has been playing a pivotal role in spreading the beauty of najeon chilgi. The 76-year-old artisan has been practicing the technique for 60 years. He was designated as the country’s first ...

Is Korean skincare better than traditional products ... my skin with some much-needed moisture.” As a full-time beauty product tester, I’m candidly a bit late on the bandwagon to try this ...

Salmon sperm, spicules, and exosomes—oh my! K-beauty has served as a north star in the skin care industry for over a decade ...

Read more here. In 2015, Charlotte Cho, the founder of Soko Glam, told our colleagues at the Cut that Korea’s beauty products were emerging as one of the country’s top exports. Since then ...

Products with natural Korean ingredients are in high demand in China and the US. South Korean beauty retailers are taking ...

The popularity and prevalence of the K-beauty industry and skin care products has been mainstream in the US for years, and the buzz around Korean beauty isn’t getting any quieter. Whether it’s ...

Kline + Company state in its recent K-Beauty report: “After a temporary decline in the early 2020s, driven by shifting ...

This February, art enthusiasts and culture lovers will have a unique opportunity to immerse themselves in the elegance of ...