Logos are designed to be simple, memorable, and instantly recognisable. But behind their clean shapes and colour palettes, many of the world’s most famous logos contain hidden messages, symbols, and ...

Gucci is a brand that truly rose to success by aiming for aspiration. Guccio Gucci started his career in the 1920s working at upscale hotels, where he was inspired by the high-class lifestyle he ...

Consumers in the United States and the United Kingdom say the logos of Nike, Apple, Coca-Cola, and McDonald’s are the most memorable, according to a recent report from Siegel + Gale. The report was ...

Other brand logos clearly show what the company does, which helps consumers understand what you can do for them immediately. Swirl frozen yogurt has a little swirl of yogurt as its logo.

Think you know your favourite brand logos? Look closer. Much closer.Because what you see on the surface is just the beginning. At first glance, they may seem like simple designs, but many of them ...

Jaguar has debuted new logos and graphic designs, preparing to relaunch itself as an exclusive, high-priced luxury EV brand that competes in the league of Rolls-Royce and Bentley.; A new "leaper ...

An infographic (below) from DesignMantic examines how iconic brand logos have changed over the past 100 years, with some undergoing radical transformations and others merely getting tweaked. It ...

The Boston Bruins unveiled today, June 25, a refreshed tandem of Spoked-B logos that will serve as the Club’s primary marks ...