The evidence that people are drawn to shiny things is all around us: from the pages of lifestyle magazines to the page stock of lifestyle magazines. One logical explanation for this cultural ...

For the past few years, effortless hair has ruled, from runways to the real world. Shiny hair seemed too perfect—and some women felt as if they'd seem fussy if they insisted on polished strands.

Maybe all it takes are shiny new things to lift our mood and take our minds off recession fears. I'm jesting — but just partially. Apple on Monday launched sleek new iPhones, watches and earphones.

suggesting that if shiny Pokémon weren't already in the game, they would be soon. This is one of the things that's been rumored forever, and people sort of assumed would make it into the game ...

Unfortunately, some Pocket Monsters are Shiny-locked in Pokemon Scarlet and Violet. That means Trainers will never be able to obtain this exclusive version of certain Pokemon in either game ...

“We did not find evidence of an unconditional attraction to shiny objects in magpies. Instead, all objects prompted responses indicating neophobia – fear of new things. This video can not be ...

(Update: Hearing mixed things about this math, as some players seem to think square shinies are more common than 1 in 16 shiny encounters, but we probably need more overall data to be sure.

"We did not find evidence of an unconditional attraction to shiny objects in magpies. Instead, all objects prompted responses indicating neophobia - fear of new things - in the birds," said lead ...

Instead, all objects prompted responses indicating neophobia – fear of new things. “We suggest that humans notice when magpies occasionally pick up shiny objects because they believe the birds ...