But Swanson took note of the growing trend. Campbell's Director of Marketing for Frozen Foods, William Culp II, told The Sacramento Bee in 1975: "Whenever microwave reconstitution maintains the ...

For me personally, frozen foods have been a comfort snack for much of my childhood and in my adult life as well; I personally think Swanson’s is overrated, and it’s also WAY before my generation (my ...