In a dramatic departure from the gruesome images used in existing campaigns, Quit Victoria has employed lighthearted animated videos with a cheerful tone. The cartoon series, entitled “Triggers ...

Turner Broadcasting says it will go through more than 1,500 Hanna-Barbera cartoon classics, including The Flintstones and Scooby-Doo, to edit out scenes that glamorize smoking. Turner Broadcasting ...

Marketing researchers surveyed more than 500 U.S. and Canadian smokers and found that the highly graphic images ... of smoking have the greatest impact on smokers' intentions to quit.