Canadians can now enjoy the same high-quality taste they'd expect at a restaurant or bar - no matter the occasion". As more brands enter the ready-to-drink space, Smirnoff's legacy as a vodka ...

Diageo has set an ambition for Smirnoff Ice to reclaim its position as Britain’s top-selling RTD, following years of sales ...

"Smirnoff has always been about bringing people together with flavourful drinks to complement the moment," said Nadia Niccoli, Head of Marketing at Diageo Canada. "With our new ready-to-drink ...