today launched a multichannel ad campaign for its new Smartwater Alkaline with Antioxidant. Developed in partnership with WPP OpenX, led by VMLY&R, the campaign includes two anthem spots.

including basketball star Ben Simmons who fronts smartwater alkaline and antioxidant. “Gal will champion the brand and full portfolio of products,” they added. In her announcement post on ...

Learn how to refresh your look with advice from celebs exclusively from the smartwater lounge at ESSENCE Black Women in Hollywood 2025. Amanda Booz recently hit the red carpet at the 18 th Annual ...

Smartwater is a brand with a 25-plus year heritage, a key position in Coca-Cola's hydration portfolio and — with its latest brand extension — a chance to crack into a $1 billion alkaline space. With a ...

Last year it unveiled two other versions, Smartwater Antioxidant and Smartwater Alkaline. Water with health benefits, like protein or antioxidants, are trending among US Millennials, Mintel noted.

Last year it unveiled two other versions, Smartwater Antioxidant and Smartwater Alkaline. Water with health benefits, like protein or antioxidants, are trending among US Millennials, Mintel noted.