Seventh Generation Seventh Generation is committed to becoming the world's most trusted brand of authentic, safe, and environmentally-responsible products for a healthy home. For 20 years, the ...

In an ordinary week, Seventh Generation’s TV ads involve Maya Rudolph hawking its laundry detergent or recycled toilet paper (and singing about why trees shouldn’t die to wipe your butt). For ...

Seventh Generation has had a long run of success with funny ads from 72andSunny featuring Maya Rudolph. Unilever executives have expressed satisfaction with the work both publicly and privately.

Seventh Generation has named 72andSunny, New York, as agency of record following a review, with new campaign for Bobble water bottles.

Dive Insight: Seventh Generation’s campaign aims to celebrate the efforts of young conservationists who have gained greater attention in the past few years, exemplified by 17-year-old Swedish activist ...

Seventh Generation, the eco-friendly detergent maker, is spending $1 million on a redesign of its products and an ad campaign to promote them. A story in Brandweek notes that unlike Tom's of ...

Unilever eco cleaning brand Seventh Generation is readying to hand over its six-figure broadcast ad buy to environmental organization 350.org in the lead up to the Global Climate Strike protests.

Seventh Generation, which is based in Burlington, Vt., sells a two-ply toilet paper made of recycled paper among its many household products. It decided to spend a chunk of its ad budget on the ...

Seventh Generation’s original complaint also said some language on the Tide Purclean bottle and commercials might give consumers the idea the product was 100% plant-based -- it’s only 75% ...

Burlington, Vt.-based Seventh Generation spent $380,000 on advertising during 2008, before it hired Carmichael Lynch.

Seventh Generation — promoted by comedian Maya Rudolph in ads — sells detergents, dish cleaners and other products that are free of artificial fragrances and dyes.

Seventh Generation, which focuses marketing efforts primarily on social-media marketing and public relations, spent just $99,000 on advertising in 2009, while Tide spent $133.8 million, according ...