As people become more dependent on their smartphones, the opportunities to benefit from QR codes continue to grow for marketing departments. QR codes connect people between traditional media and ...

Part of the Polytag Group, the newly launched QR Squared service creates and downloads on-pack Digital Link QR codes for ...

such as QR code adoption, continues to rise among consumers," Mr. Wehrs said. "This year, we expect brands to use the technology as a gateway into more strategic ideas that deliver real ROI whether it ...

Other information that will be available on these sites includes portion guidance, recipe ideas and how much water or energy is used in a product?s entire lifecycle. Nestlé plans to roll out the QR ...