The QR code is an excellent marketing tool, more so than most marketers think. Quickly share details or online content with a simple mobile scan! Still, given all forms of marketing, QR codes keep ...

QR codes are quick, easy to generate, and let you share digital information in offline spaces. Here is what you should know about them.

A tighter integration of QR codes within the communication mix must happen before they will have a chance to make a mainstream impact on consumer marketing. Playing the right card Here are some ...

We’re living in an era where attention is fragmented, choices are abundant, and digital consumers expect instant access to ...

Marketers are constantly debating about whether or not QR codes are beneficial to their marketing efforts ... among other prizes such as sporting goods and gift cards when they scan the mobile bar ...

Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.

Fans have been able to scan QR codes on giant baseball cards, which feature MLB All-Stars ... s consumers,? said Marc Stephens, marketing manager at Topps, New York. ?Mobile is a good way to do that.

With forward thinking and a solid marketing strategy in place, companies can realize the ever-increasing possibilities that utilizing QR codes offer. &nbsp, "With forward thinking and a solid ...