Retailers are building brand equity through innovation, sustainability, differentiation and premiumization to continue to ...

wrapping store-branded products in new design-forward packaging. A new report finds that retailers’ efforts have paid off. Private-label goods accounted for one in every four food and nonfood ...

Italian grocery retailer Crai is partnering with Eastern European distributor Cortelazzi to export its private label brands ...

“Private label is not the same as 10 or even 15 years ago,” she told Food Business News. “Most private label (products) look like a national brand, taste like a national brand and have the ...

Recently, private label brands have replaced ... shoppers are willing to trade that packaging for the cost-effective option. More importantly, the food inside the box is just as tasty as the ...

Kroger’s goal to add more than 900 new items in 2025 is on par with its store brand growth last year, which included 370 items in fresh categories. Foley noted that Kroger’s proprietary customer ...