Technically, you could still recreate the experience today by halving two Pop-Tarts and eating them as one, but there's something special about the novelty of Splitz that we still miss today.

Kansas State defeated North Carolina State on Thursday night in the Pop-Tarts Bowl, setting the stage for one of the more anticipated, hilarious and (somewhat) morbid celebrations in the history ...

and with no incentive to continue playing other than potentially eating postgame Pop-Tarts, the quarterback opted to protect himself from injury in anticipation of the NFL Draft next year.

Of note: Pop-Tarts Bowl MVP Rocco Becht chose cinnamon roll flavor for the team to eat. REQUIRED READING: Is the Pop-Tarts Bowl mascot edible? Explaining mascot, flavors for college football bowl ...

The Pop-Tart sacrifice took the world by storm. Kansas State players watched as the mascot emerged winking and toasted, then took turns eating the tasty treat to celebrate their victory.

Three new edible Pop-Tarts mascots were introduced on Monday, with the MVP of 2024's contest deciding which flavor their teammates will eat. Last year's matchup featured Kansas State and NC State ...

Instead of nailing the pick, the Pop-Tarts Bowl chose to revive one that will absolutely make your stomach curdle after eating it: Cinnamon Roll. Guys, I cannot hide my disgust here. I know this ...

Last year, the Kansas State Wildcats celebrated their Pop-Tarts Bowl win by eating an edible version of the bowl's oversized pastry mascot, which was lowered through a toaster prop after the game.

The Pop-Tarts Bowl between No. 18 Iowa State and No. 13 Miami ended in dramatic fashion, with the Cyclones coming back in a shootout to take down the Hurricanes 42–41 thanks to a fourth-down ...