The kawaii aesthetic is so successful as a soft ... deeply woven into modern Japanese life. Yano, author of Pink Globalization: Hello Kitty’s Trek Across the Pacific, notes that kawaii culture ...

Part of the confusion stems from a misunderstanding of "kawaii," which is ... but none with the lasting power of Hello Kitty. Forget the understated wabi-sabi aesthetic historically associated ...

Sanrio's ever-popular mascot Hello Kitty is combining 50 years of world-renowned kawaii aesthetic and sophistication ... The shoes come in either black or pink, both priced at 9,790 yen (~US$ ...

Part of the confusion stems from a misunderstanding of “kawaii,” which ... none with the lasting power of Hello Kitty. Forget the understated wabi-sabi aesthetic historically associated ...

Part of the confusion stems from a misunderstanding of “kawaii,” which ... none with the lasting power of Hello Kitty. Forget the understated wabi-sabi aesthetic historically associated ...

The colonial bungalow on Delhi’s Barakhamba Road had been given a red-white-pink makeover ... elements. Hello Kitty already exists in her ambiguous, minimal, kawaii aesthetic in India and ...

Part of the confusion stems from a misunderstanding of “kawaii,” which ... none with the lasting power of Hello Kitty. Forget the understated wabi-sabi aesthetic historically associated ...

(AP Photo/Shuji Kajiyama) Part of the confusion stems from a misunderstanding of “kawaii ... the lasting power of Hello Kitty. Forget the understated wabi-sabi aesthetic historically associated ...