New Balance's resale platform is live in the U.S. only as of February 5th Through this initiative, consumers will be able to trade in their New Balance shoes via mail or in-store drop-off and ...

While New Balance acknowledged that the annual sales meeting – the “single moment in time” model – was no longer fit for purpose, it still needed a global launch platform for new season ...

"Puma, Asics, New Balance, [and] Adidas have been taking more and more share and becoming more and more prevalent on the platform." New Balance has also leveraged digital engagement to reach new ...