Adidas return nears as Liverpool’s new kit emerges earlyLiverpool’s long-awaited return to Adidas is just weeks away from ...

Adidas, the German sportswear titan, must have been thrilled when Liverpool secured the signing of Florian Wirtz. The Reds ...

Credit LeBron James with an assist for Liverpool Football Club, which prevailed in a multimillion-dollar lawsuit brought by Boston-based New Balance over lucrative worldwide merchandising rights ...

New Balance release their last ever Liverpool shirt as ... The shirt is the same as the home shirt for the 2019-20 season other than having a gold 'NB' logo and gold crest with '2019/20 ...

New Balance logo on a Liverpool shirt “It is possible that the athletes or influencers with whom New Balance had a contract were not comparable to the named persons.

Liverpool unveiled their brand new 3rd kit for the 2019/20 campaign on Saturday morning. The strip, which is the final instalment in the club's current agreement with New Balance , was officially ...

Liverpool's new kit deal with Adidas will come into effect from August 1, 2025, meaning the Reds should release their new home and away kits for the 2025/26 season that day ...

New Balance faces a brutal environment in soccer with Nike and Adidas battling for global supremacy in the sport. Adidas’ soccer revenue was expected to reach $2.7 billion last year. Nike’s ...

The sports giant’s logo will appear on both playing and training kits, marking the first time the brand has been involved in football. As a result, Liverpool products will be sold in more than 500 New ...

That's right, the frat bro-inspired W logo and the designs it inspired are gone from the soccer world, having been rebranded as New Balance Football. New Balance of course owns Warrior and the ...

Liverpool have released their brand new third kit ahead of the 2019/20 Premier League season, with manufacturer New Balance creating a style which aims to pay.