The old NBA Finals logo has been missed on the court more than usual this season, as the Indiana Pacers face off with the ...

Some fans clamored to see a court that matched the magnitude of the event – meaning they didn’t want to see a court that was ...

Growth in sponsorships comes on the heels of the NBA’s landmark $77 billion media rights deal, which begins next season.

While NBA Commissioner ... over the team's arena lease and allowing the move to Oklahoma City stipulated that the name SuperSonics and all associated logos, colors, and trademark would be ...

Perhaps it will grow on me, but I do appreciate the out-of-the-box thinking from their creative team to come up with something ... like most of the NBA's jerseys and logos are rather forgettable ...

Jerry West — one of the greatest Lakers of all time and the only player to win NBA Finals MVP while playing for a losing team — died ... While the logo has held up, West — at least at ...