There is no better way to make a bookseller happier than to task us with curating a special box tailored to someone you love. Our mystery boxes are the perfect gift for anyone in your life ...

I'm a freelance writer specializing in retail and ecommerce. In 2023, brands are finding that mystery boxes, while not a new marketing tactic in the retail world, are a helpful way to move ...

Universal Standard, the size-inclusive clothing label beloved by multiple Strategist staffers, is holding its last ever Mystery Box event right now. The highly anticipated sale lets you save up to ...

Zhang urged mystery box enthusiasts and players to be cautious about engaging in such activities. He noted that it is essential to ensure transparency in the marketing of mystery boxes.