2don MSN
Dollar Tree said Wednesday that it’s gaining market share with higher-income consumers and could raise prices on some products to offset President Donald Trump’s tariffs.
Iconic "dollar" star Dollar Tree has already raised its standard price once, increasing the standard price of its products from $1 to $1.25 in 2021. Now, it sounds like the discount store is considering another major increase to its pricing.
Despite these challenges, Dollar Tree remains focused on its core business. The company raised prices to $1.25 in 2021 after maintaining a $1 price point for decades, and it has been adjusting its product offerings to navigate supply chain and tariff-related issues.