Since the beginning of 2025, the winning trophy for each Formula One event has been displayed on the grid ahead of the race ...

Louis Vuitton has become an official partner of ... having been the first luxury brand to display its logo on an F1 car back in 1969 and the first to sponsor a team in 1971. After a successful ...

LVMH has made inroads into the world of sports in more ways than F1. The company partnered with the Paris Olympics last year, ...

Louis Vuitton’s relationship with Formula One started with its Trophy Trunk ... In the 1980s, Tag Heuer’s aggressive placement on McLaren cars made it a household name, while Hugo Boss ...

After sailing, tennis and rugby, the luxury brand is continuing its commitment to elite sports with Formula 1. Vuitton is ...

And to mark 75 years of speed, spectacle, and champagne showers, Louis Vuitton has designed a special edition trophy trunk for the FIA Formula One World ... jet (or rather, car) set.

In a move that feels both inevitable and electrifying, Louis Vuitton has become the Official ... to a race that has long been a jewel in the F1 crown. “During this first Grand Prix of the ...

The 2025 F1 season begins in Melbourne, Australia at the Louis Vuitton Australian Grand Prix ... sector,” Verstappen said of his Red Bull car. “It feels like we are not up there at the ...