News

Many consumers have experienced ordering an iced tea at a café, expecting the familiar taste of Lipton Ice Tea, only to be served something entirely different. To address this common mix-up, the brand ...
The drink blends crisp lemonade with Lipton Iced Tea and natural fruit flavors. It also contains 50% less sugar than regular sodas. Lipton is also doing a vacation giveaway to celebrate the new ...
If you’ve ever ordered an iced tea at a café expecting Lipton and ended up with a disappointing substitute, you’re not alone.
Lipton's global rebrand includes a drop of new tea varieties and forms. Lipton has been in the tea business for 135 years and ...
Lipton is celebrating International Tea Day with a rebranding announcement. The brand unveiled plans for the coming months, ...
Lipton’s top marketer on making the category more relevant to more people and finding its own ‘Magnum crack’ moment.
It looks like the biggest tea company in the world needs to consult a calendar. On March 18, Lipton Ice Tea caused quite a stir on social media when it announced it was discontinuing its Peach ...
“THIS DRINK GIVES ME WILL TO LIVE,” mourned another user. To lessen their customers’ distress, Lipton teased that Peach Ice Tea could reenter circulation in the future. “Who know ...