As Levi's have shown over the years, brands become icons by telling powerful cultural stories and addressing societal ...

A rugged jacket is the perfect layering piece for any man, giving him an instant timeless appeal. The two best kinds are waxed canvas jackets and denim jackets, and while both are functional picks, ...

Macy's might have the best jacket deals of all, though, and one of its best is this handsomely rugged utility jacket that's ...

If the Levi's denim jacket you're chasing isn't a trucker ... In retrospect, each type represented a shift in denim’s evolution: from rugged workwear (Type I) to refined utility (Type II ...

Levi's, subsequently, makes perfect sense as a partner for one of F1's most celebrated teams. While my perception of jeans had previously been they were too casual, off-duty, and rugged for how I ...