But Labubu’s popularity has spiked over the past year, thanks to celebrity endorsements. Lisa, from K-pop mega group Blackpink, has frequently professed her love of the creature on social media.

Labubus have captivated the world under a spell of mischievous fantasy that is making the plush purse baubles a must-have collector’s toy. And if you’re a Jim Henson creature fan (think ...

Labubu are made by Pop Mart, a Chinese retailer known for its “blind boxes”, selling them randomized so the color and design you pull are always a surprise. This has definitely helped ...

From Birkin-toting adults to toy-collecting children, a certain plush toy called a Labubu is the name on everyone’s lips. The palm-sized collectible figurine was first released in 2015 alongside ...

Pop Mart’s Labubu bag charms have officially taken over the internet, and they’re working their way through Hollywood, too. Between Lisa, Dua Lipa and Rihanna, the furry collectibles have ...

2025's biggest trend isn't court shoes or powder pink—it's Labubu. If you aren't familiar with the name, you will be soon: this viral plushie bag charm has taken the internet by storm over the ...

Disappointed Labubu fans took to the company’s social media account to share their frustration at being unable to purchase one of the new figurines. A spokesperson for Pop Mart Canada shared in ...

And just when the craze got a whisper of dying down, Labubu-mania entered the chat, welcoming bag charm revival 2.0. From independent designers to large fashion houses alike, we rounded up 16 bag ...