The uproar from the ‘woke’ ads was likened to Bud Light’s bizarre 2023 partnership with transgender influencer Dylan Mulvaney ...

However, everything is allegedly going according to plan because the company has purposefully decided not stop producing cars ...

Jaguar’s bold rebranding gamble is under scrutiny as the luxury automaker insists its dramatic sales decline isn’t tied to ...

Consumer research also showed progress. Focus group testing indicates that 20 percent more people see Jaguar as a brand ...

Jaguar’s rebranding was striking in its departure from the familiar cues that had defined the brand for decades. The iconic ...

Strategic decision positions Jaguar to diversify treasury holdings with a long-term digital store of value SAN FRANCISCO, CA ...

Their attempt at a modern and progressive rebrand stands in contrast to Jaguar, which retired its jaguar logo last year for a ...

Tata Motors continues to report a decline in UK sales for its Jaguar Land Rover (JLR) unit, with zero new Jaguar vehicle ...

The headlines wrote themselves. ‘Go woke, go broke!’ said the Daily Mail, and ‘Sales Plummet’, said the Sun. Only a few ...

Jaguar. Jaguar previously defended the company’s brand relaunch in a statement to Fox News Digital. “Our brand relaunch for Jaguar is a bold and imaginative reinvention and as expected it has ...

Jaguar dubbed 'Bud Light 2.0' after releasing modernist rebranding ad with androgynous models, no cars The auto company claimed 'the story's still unfolding' in response to backlash online ...

Jaguar Land Rover has changed its branding, and the reveal is causing people to take a second look.. In a post on X, formerly Twitter on Tuesday, the luxury vehicle company shared a video with a ...