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HBO, Max and Logo

Max, Formerly Known as HBO Max, Launches New Black-and-White Logo and Color Palette, Evoking HBO Branding

Max, the Warner Bros. Discovery streaming service, launched a new black-and-white color palette that evokes the same aesthetics of HBO.

Yahoo · 2d

Max Dresses Up as HBO in Black & White Logo Rebrand (Despite Previous Rejection of Brand)

Max's newest rebrand ditches blue for HBO-style black and white. Warner Bros. Discovery has increased efforts to return HBO to the brand.

The Verge on MSN · 2d

Max’s rebranded logo and colors look very HBO

Although still simply called Max, the service has traded its bright blue appearance for a monochromatic black-and-white color palette that’s more reminiscent of the iconic HBO logo. The new look has already been introduced on the streaming service’s user interface and social media channels,

Soap Central on MSN3d

"The difference is uncanny": Fans poke fun at Max for announcing a new logo with no difference other than background color

Max is due for a makeover (yes, again), and this time it's leaving its bright blue color behind in favor of something ripped ...

Yahoo1mon

Sorry HBO, this isn't the MAX rebrand we wanted

The HBO logo (left) and a mock up of what the new Max logo could look like | Credit: Warner Bros. Discovery / Future It's not a name change that's being discussed this time, but a change to the ...

bleedingcool3d

WBD Rolls Out New Max Logo Color Scheme; Has Serious HBO Vibes

Previously, we reported on how May was going to be a big month for Warner Bros. Discovery's (WBD) Max streaming service. On May 27th, it will have been five years since HBO Max was first launched ...

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HBO, Max and Logo

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